Tawnya Zwicker

Senior Marketing Manager, BMOforWomen
Tawnya Zwicker is the Senior Marketing Manager, BMO for Women, and is responsible for developing innovative digital, social, and content strategies to engage, educate, and acquire women investors and business owners.
The majority of her career has been spent in the financial services industry in increasingly senior communications and marketing roles, but her diverse background includes telecom, not-for-profit, and consulting roles. To this day, her favourite thing is seeing a campaign she worked on come to life.
While she is well-versed in the role of customer data in analytics in delveoping strategic, research-backed campaigns, her storyteller nature lights up when this research is backed by beautiful creative, and well-written content.

Moderator: Plenary Sessions on November 20th, 8:30 AM – 12:30 PM